Artificial intelligence is the simulation of human intelligence processes by machines, especially computer systems. Specific applications of AI include expert systems, natural language processing, speech recognition and machine vision. How does AI work? As the hype around AI has accelerated, vendors have been scrambling to promote how their products and services use it. Often, what they refer to...
Ford and Tesla’s web designs can give lessons as to why no brand can afford to ignore its digital presence. https://www.tesla.com/ From clothing to big-ticket technology items to vehicles, more than 87% of buyer journeys now start online, according to Salesforce. Still, so many legacy brands continue to underinvest in their online presence, even as they spend...